Archive for November, 2009

  • Three Wise Brewers

    12.11.2009 / Category: News

    Stewart BrewingEdinburgh Independent brewery, Stewart Brewing, are to extend their range of beers available in bars, restaurants and off-licences across the city in time for Christmas.

    The core range additions include flavours from the light and hoppy to the dark and malty, making the beers suited to being enjoyed either on their own or alongside foods such as chicken and fish, as well as traditional Scottish dishes like Haggis and Stovies.
    The three brand new beers ‘Embra’, ‘St. Giles’ and ‘Hollyrood’ will be launched alongside existing favourite ‘Edinburgh Gold’. The new beers will be available from 23rd November and will be recognisable by their unique labels showing Edinburgh landmarks including Arthurs Seat and Edinburgh Castle.

    The season’s offerings will be complimented by Christmas beers ‘Cauld Reekie‘ and ‘Three Wise Men’ which will launch on the 1st of December and be available on draught and min-kegs. ‘The Three Wise Men‘  is described as “A balanced combination of pale, crystal, and wheat malts subtly infused with citrus fruits and a hint of cinnamon to give a very drinkable beer full of festive cheer.” While ‘Cauld Reekie‘ is ” .. a 6.2% velvety stout, crammed full of roasted flavour. Smooth, strong and to be enjoyed carefully!”

    Stewart Brewing’s founder and MD, Steve Stewart, said: “Our decision to create bottled Three Wise Menbeers was mainly due to demand from our loyal and new customers. We have been growing steadily with this summer seeing our busiest quarter in terms of sales and production since we started in 2004. This is a very exciting time for us and the launch of the new bottles is the culmination of a lot of hard work from the whole team. We are really looking forward to hearing what our customers think.”

    “The new format means our beers will be easier to stock in a much wider range of outlets, allowing more people to try them. Hopefully, we will be able to attract some new customers as well as offering more choice to our existing fans.”

    Stewart Brewing only recently celebrated it’s fifth birthday, but already produces over 2,500 barrels per year and supplies them to over 250 venues across Edinburgh, Scotland and Northern England.

    If you are planning a party or Christmas get-together, you can buy or rent casks direct from the brewery at very reasonable prices.

    For more information on Stewart Brewing you can check out their website ;
    www.stewartbrewing.co.uk

    You can also keep up to date with all their latest news by joining their facebook group ;
    ‘Stewart Brewing’.

  • Unit Info on Fosters Glasses

    11.11.2009 / Category: News

    FostersFollowing yesterday’s news about new Sharp’s glasses to show  it’s ingredient, Scottish & Newcastle  have announced that they are to produce up to four million Foster’s glasses showing unit information on them.

    The first 1.8 million glasses are scheduled to be in the public domain by March 2010, with the total 4 million out there by the end of the year. Scottish & Newcastle plan to replicate the practice for some of their other brands in future.

    The new glasses will feature on a poster campaign as well as existing Foster’s TV ads.

    UK Brands director for Scottish & Newcastle, Mark Given, told The Publican ; “This is the biggest branded glassware initiative ever undertaken on our biggest-selling brand. Foster’s has long been at the forefront of dispense innovation and we wanted to create a glass to complement the brand’s unrivalled draught credentials. We will begin with Foster’s and progressively introduce alcohol unit information on branded glassware for our other beer and cider brands during 2010.”

    Foster’s is now the second most popular lager in the UK, accounting for over 30% of the standard draught lager sold across Britain each year.

  • Sharp’s ingredients on Glass

    10.11.2009 / Category: News

    Sharp’s brewery in Cornwall has broken the mould with it’s new branded glasses which will actually list ingredients on them.

    The new ‘Seasonal’ range of beers will be available soon and each will have it’s own unique glass design. Locally sourced ingredients such as wild winter berries and ivy honey will be listed on the glasses alongside the usual barley, hop flowers and Sharp’s own yeasts.

    The first in the range to be released  will be ‘Red Ale’, to be followed by ‘Winter Berry’, ‘6 Hop’ and finally ‘Honey Spice’.

    Sharp’s sales and marketing manager James Nicholls told The Morning Advertiser ;
    “We believe we’ve got the right mix of character, flavour and depth that not only traditional cask beer drinkers will enjoy but also have appeal for casual drinkers looking to satisfy an inquisitive appetite, Red Ale is brewed from an all-malt grist including amber malt for biscuit character and crystal rye for an intense red colour and depth of flavour,” said Nicholls. “We are really proud of Red Ale’s regional provenance and the quality of ingredients – that is why they are printed on the back of the glass. We want customers to know where the natural flavours they are enjoying come from, that we’ve made every effort to offer them a beer which they can truly trace to source.”

  • OFT to meet with CAMRA

    06.11.2009 / Category: News

    The Office of Fair Trading have agreed to meet with CAMRA (The Campaign for Real Ale) and MP Greg Mulholland amid the argument over their (the OFT’s) report on Tied houses last month. The report found no evidence to suggest that the relationship between pub companies and the landlords of tied houses is harming competition in the sector.

    The parliamentary ‘Save the Pub Group’ is chaired by Mulholland, and along with CAMRA, have campaigned for the OFT’s report to be overturned. CAMRA insist the report was “based on insufficient reasoning and lacked detailed analysis”.

    An OFT spokesman told The Morning Advertiser  ; “The OFT followed fully the super-complaint procedure in accordance with the Enterprise Act 2002 and our published guidance. After careful and thorough consideration of the submissions put forward by CAMRA and other interested parties, we did not find evidence that supply ties are resulting in competition problems that are having an adverse impact on consumers. We have reiterated our offer to meet with Mr Mulholland and explain our analysis and conclusions, as we have already done with CAMRA.”

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